For pest control / NEW HOMEOWNERS
A new owner books a general treatment soon after moving in. The good ones book every year after.
Outpost Local reaches new homeowners in your area soon after they move in, when the first job is due. You win the first treatment, and the schedule that follows.
Check if your area is openThe value is the schedule, not the single spray.
A new owner commonly books a general treatment soon after moving in, to clear out whatever was already in the house. They have not chosen a provider yet.
Many of those first jobs become recurring seasonal or annual work. Reach them at the move-in moment and you are the one who does the first treatment, and the next, and the one after that.
How it works
- 01
Hold your area
One pest control business per area. While you hold it, no competitor can buy the same slot.
- 02
We reach the new homeowners
In the weeks after they move in, before they search, in your area.
- 03
You answer the phone
The enquiry is yours alone. No bidding, no dashboard, no race.
- Recurring, not reactive
- First treatments that turn into a seasonal or annual schedule, not one-off callouts.
- Local and yours
- Enquiries come from your area, to you alone. No shared-lead platform reselling the same job.
- Planned, licensed work
- Booked residential jobs you can schedule around your run, in the area you already cover.
- The slot is closed once you hold it
- One pest control business per area. Take it and a competitor cannot.
Not shared leads
- The same enquiry goes to several trades at once.
- You quote against others, and the cheapest or fastest wins.
- You reach them after they have started searching and comparing.
- You pay per lead whether you win or not.
- The enquiry is yours alone, in an area only you hold.
- No quote race. You are the one they call, not one of five.
- You reach them before the search, at move-in.
- You hold an area, not a stack of contested leads.
Same effort, more jobs won, because you are not competing for them.
Win the first treatment, keep the schedule.
The first job is a general treatment. The value is the seasonal or annual schedule it becomes.
- General pest treatment
- Spiders, ants, cockroaches
- Seasonal or annual schedule
- Rodent and pest-proofing
We run it for you.
We design, print, and post a branded letter from your business to new homeowners in your area, with a lead page and tracking. You answer the phone.
See Direct Mail Data Feed / run it yourselfYou run it yourself.
A weekly feed of new homeowners in your area, delivered to you to contact your own way. The same intent, in your hands.
See the Data FeedQuestions
- How is this different from shared leads?
- You are not paying to quote against three other pest control businesses for the same job. The enquiry is yours, in an area only you hold, and you reach the homeowner before they start searching.
- What does it cost?
- It depends on your area and the volume in it. Tell us your area and we will give you the figure and the terms. Pricing is per area, quarterly or annual.
- What areas do you cover?
- Sydney and NSW, one pest control business per area. Some areas are open, some are already held. Tell us your area and we will tell you which.
- Why commit to an area instead of paying month to month?
- Because the value is holding the territory. If it can be switched on and off, it is not exclusive, and your competitor could pick it up the moment you pause.
- What if it does not work for me?
- We review it honestly against your area, your trade fit, and whether you are set up to convert the work. The commitment is there so the exclusivity is real, not so you are stuck.
- Do I need any marketing setup or know-how?
- No. There is nothing to build or run. You hold the area, we do the reaching, you answer the phone.
- How do I start?
- Check if your area is open. Tell us your trade and area and we will tell you whether the slot is free, the volume, and what it costs to hold it.
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Enquire / Pest Control
Ask about your area.
Tell us your trade and area and we will tell you whether the slot is open, what the volume looks like, and what it would cost to hold it.